This Cookie Policy explains how VrumaLabs uses cookies and similar tracking technologies on our website in accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to remember your actions and preferences over time, so you don't have to re-enter them whenever you return or navigate between pages.
2. Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting privacy preferences or filling in forms. No personal data is stored beyond what is strictly required.
Analytics Cookies
We use analytics cookies to understand how visitors interact with our website — which pages are visited most, how long users stay, and where they come from. This helps us improve the experience. These cookies collect aggregated, anonymised data. We only set these cookies with your consent.
Preference Cookies
These cookies remember your settings and choices (such as language or display preferences) so we can personalise your experience on return visits.
Marketing and Tracking Cookies
We do not currently run targeted advertising campaigns and do not use third-party marketing or retargeting cookies. If this changes, we will update this policy and seek your consent before placing such cookies.
3. Third-Party Cookies
Some pages on our site may include embedded content or links from third parties (e.g., YouTube videos, social media buttons). These third parties may set their own cookies when you interact with their content. We do not control these cookies and recommend reviewing the respective privacy policies of those third parties.
4. Cookie Retention Periods
- Session cookies — deleted when you close your browser
- Analytics cookies — retained for up to 13 months
- Preference cookies — retained for up to 12 months
5. Your Cookie Choices
You have full control over cookies. You can:
- Use our Cookie Settings — click "Cookie Settings" in the footer to update your preferences at any time
- Browser settings — most browsers allow you to refuse or delete cookies through their settings menu. Note that blocking all cookies may affect website functionality
- Opt out of analytics — if we use Google Analytics, you can opt out via the Google Analytics Opt-out Browser Add-on
6. Consent
On your first visit, we display a cookie consent banner. Strictly necessary cookies are active by default. All other cookie categories require your explicit consent before being activated, in line with the DPDP Act, 2023. You may withdraw consent at any time via our Cookie Settings panel.
7. Changes to This Policy
We may update this Cookie Policy to reflect changes in technology or regulation. We will notify you of material changes via the cookie consent banner on your next visit.
8. Contact
For any questions about our use of cookies:
Email: privacy@vrumalabs.com